Why The Dominiquee it’s the Perfect Fashion Influencer

Berry Malinowska, is a prolific fashion influencer with a wide followers base on Instagram and Youtube (+ 200K followers).

Within her Blog, The Dominiquee, she shares tips on how to compose outfits, stories of her travels and experiences, in this brief interview she explains which brands she loves to work with, and her creative process.

The Dominiquee, it’s the perfect example of a micro influencer with an incredible engagement rate.

Read more about Micro-Influencer here.

1. Describe how did you first get into blogging?

Through my youtube channel.

My blog was an extension to my initial content however with time I decided to focus more on it and not just on the side. I love telling stories through my outfits and just writing down random thoughts that come to me at that point. Youtube is fun but I feel there’s more personality in what you post on your blog. I feel it’s more true and

I love telling stories through my outfits and just writing down random thoughts that come to me at that point. Youtube is fun but I feel there’s more personality in what you post on your blog. I feel it’s more true and original like there are no limits to my style.

2. From your point of view, what is the best social media to drive engagement? And why?

Instagram and Snapchat. These days everyone is on Instagram daily, you can curate your profile just like your blog, and these become an ultimate inspiration for your followers.

The access is fast therefore it’s easier to be discovered by random people who simply like your style. Snapchat is more fun but it connects you with your followers. You can chat each evening, answer their questions, show your shopping spree, and it’s more chill rather than doing that kind of activities on a blog.

3. How much time do you put in the creation of content?

It’s hard to determine the time exactly. I usually shoot for 30 to 40 minutes, or sometimes even faster, depending on the outfit or the situation. However editing, writing, and posting takes a couple of hours.

4. Which kind of story do you want to tell with your social media channels?
I definitely want to show a bit of fun with my fashion sense. I’m a huge culture fan, therefore, all my outfits will contain a few subculture influences, as well as my staples aka pink + leather jackets.
Fashion is supposed to be fun and experimental, you don’t need to have this “one” style, at times you can be cute and at other times you can be sexy.
5. Which kind of content drives more engagement?
On my blog, it’s definitely the outfits with some inspirational bits in the text. On my Instagram, something I dislike the most, the selfie.
On my Instagram, something I dislike the most, the selfie.
6. Which kind of brands do you prefer to work with?
I love to work with unique niche brands. I’m not a fan of big brands, therefore, I always go for vintage inspired or just something fun and a bit crazy.
I work with brands ranging from fashion to even electronics, but clothing brands are my no.1
Conclusion 
We believe that working with Berry Malinowska could be an amazing opportunity for a fashion company that wants to connect its brand to a fashion influencer that has a great photographic quality, and a great sense of style, but most importantly the capacity to telling stories across videos, pictures, and texts.
If you’re looking to tell your brand story with Influencer Marketing, contact us here.