Berry Malinowska, is a prolific fashion influencer with a wide followers base on Instagram and Youtube (+ 200K followers).
Within her Blog, The Dominiquee, she shares tips on how to compose outfits, stories of her travels and experiences, in this brief interview she explains which brands she loves to work with, and her creative process.
The Dominiquee, it’s the perfect example of a micro influencer with an incredible engagement rate.
1. Describe how did you first get into blogging?
Through my youtube channel.
My blog was an extension to my initial content however with time I decided to focus more on it and not just on the side. I love telling stories through my outfits and just writing down random thoughts that come to me at that point. Youtube is fun but I feel there’s more personality in what you post on your blog. I feel it’s more true and
I love telling stories through my outfits and just writing down random thoughts that come to me at that point. Youtube is fun but I feel there’s more personality in what you post on your blog. I feel it’s more true and original like there are no limits to my style.
2. From your point of view, what is the best social media to drive engagement? And why?
Instagram and Snapchat. These days everyone is on Instagram daily, you can curate your profile just like your blog, and these become an ultimate inspiration for your followers.
The access is fast therefore it’s easier to be discovered by random people who simply like your style. Snapchat is more fun but it connects you with your followers. You can chat each evening, answer their questions, show your shopping spree, and it’s more chill rather than doing that kind of activities on a blog.
3. How much time do you put in the creation of content?
It’s hard to determine the time exactly. I usually shoot for 30 to 40 minutes, or sometimes even faster, depending on the outfit or the situation. However editing, writing, and posting takes a couple of hours.